랜드,시장,swot,stp,브랜드,브랜드마케팅,기업,생수시장,마케팅,글로벌,시장,정수기마케팅,서비스마케팅,swot,시장,브랜드마케팅,브랜드,브랜드,서비스마케팅,마케팅,4p. However,마케팅,4p. The OECD expects the infra market related to water is about to 1000 trillion won,서비스마케팅,기업,서비스마케팅,생수시장,정수기마케팅,경영,시장,생수시장,swot,기업, in the 5 metropolitan city, for the interest in environment and health.pptx 물시장,브랜드,4p. Low growth rate of 5% in a year.6 4.. The water market is also growing rapidly.pptx 물시장,생수시장,서비스마케팅,브랜드마케팅,브랜드,사례,,마케팅,swot,글로벌,사례,시장,브랜드마케팅,사례,브랜드마케팅,브랜드,생수시장,사례,stp,경영,정수기마케팅,stp,정수기마케팅,서비스마케팅,stp,기업,글로벌,브랜드마케팅,stp,stp,사례,마케팅,4p DownLoad ???? (다운로드). The reason is that the amount of waste water is increasing because of the industrialization ......
물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad
???? (다운로드).zip
Marketing Communication
Strategy Analysis
Chapter 1 _ MARKET ANALYSIS
Chapter 2 _ OUTSIDE-IN PERSPECTIVE
Chapter 3 _ INSIDE-OUT PERSPECTIVE
Chapter 4 _ Q&A
CONTENTS
MARKET ANALYSIS
Global Water Market Scale
Scale
Whole
Utility
Mineral water
Industrial water
Facility market
Market scale
($billion)
5xxx
3537
977
230
245
Proportion
(%)
100
70.6
19.5
4.6
4.9
material: GWI(2009)
This is the water industry market size of the world in 2015 expected by the government.
The OECD expects the infra market related to water is about to 1000 trillion won, by 2025.
The reason is that the amount of waste water is increasing because of the industrialization and the water shortage problem is getting worse. The water market is also growing rapidly.
Mineral market scale goes over 500 million and water purifier size goes up to 1500 million.
MARKET ANALYSIS
Water purifier
market
Mineral water market
Others
100000
80000
60000
40000
20000
0
MARKET ANALYSIS
MARKET ANALYSIS
Water purifier penetration rate
WoongJin Coway requested to Gallup Korea
(as of December 2xxx)
Area : Five metropolitans
Target : women between the age of 25~29
Sample size : 500 people
Investigation method : individual interview
Late 2009
Late 2xxx
Domestic water purifier market size produces 1 million annual, 1500 billion sales.
Home distribution rate is reached to 33%.
Especially, in the 5 metropolitan city, the majority of people are using water purifier.
MARKET ANALYSIS
Water purifier market share
(unit%)
Low entry barrier, many home selling
Makes it possible
For more companies
to rush into business.
They can increase
actual sales
in short time.
Low growth rate of 5% in a year.
However, potential of growth is abundant,
for the interest in environment and health.
Continuous…(생략)
물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.pptx
서비스마케팅 CL 마케팅 시장 DownLoad 기업 기업 경영 stp 브랜드마케팅 사례 서비스마케팅 사례 시장 물시장 물시장 swot 서비스마케팅 생수시장 경영 swot DownLoad 4p 브랜드마케팅 글로벌 CL 사례 생수시장 마케팅 물시장 마케팅 정수기마케팅 브랜드 CL stp 브랜드 DownLoad 브랜드 swot 정수기마케팅 stp 경영 정수기마케팅 브랜드마케팅 생수시장 글로벌 4p 4p 글로벌 기업 시장
물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad UD . They can increase actual sales in short time.9 material: GWI(2009) This is the water industry market size of the world in 2015 expected by the government.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.. They can increase actual sales in short time.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p. 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad UD . Low growth rate of 5% in a year. 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad UD . 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad UD . MARKET ANALYSIS Water purifier market Mineral water market Others 100000 80000 60000 40000 20000 0 MARKET ANALYSIS MARKET ANALYSIS Water purifier penetration rate WoongJin Coway requested to Gallup Korea (as of December 2xxx) Area : Five metropolitans Target : women between the age of 25~29 Sample size : 500 people Investigation method : individual interview Late 2009 Late 2xxx Domestic water purifier market size produces 1 million annual, 1500 billion sales. The water market is also growing rapidly.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p. 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad UD .pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p. MARKET ANALYSIS Water purifier market share (unit%) Low entry barrier, many home selling Makes it possible For more companies to rush into business.pptx. Especially, in the 5 metropolitan city, the majority of people are using water purifier. 19. The reason is that the amount of waste water is increasing because of the industrialization and the water shortage problem is getting worse.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p. However, potential of growth is abundant, for the interest in environment and health. Continuous…(생략) 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4 19.pptx. Mineral market scale goes over 500 million and water purifier size goes up to 1500 million.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.6 4.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p. MARKET ANALYSIS Water purifier market share (unit%) Low entry barrier, many home selling Makes it possible For more companies to rush into business.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad ???? (다운로드). Home distribution rate is reached to 33%.5 4. The OECD expects the infra market related to water is about to 1000 trillion won, by 2025. Continuous…(생략) 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p. 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad UD .9 material: GWI(2009) This is the water industry market size of the world in 2015 expected by the government. Especially, in the 5 metropolitan city, the majority of people are using water purifier. 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad UD . The OECD expects the infra market related to water is about to 1000 trillion won, by 2025. Home distribution rate is reached to 33%.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p. 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad UD . The water market is also growing rapidly.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p. 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad UD .6 4.. 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad UD .5 4. However, potential of growth is abundant, for the interest in environment and health.pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p. Mineral market scale goes over 500 million and water purifier size goes up to 1500 million. MARKET ANALYSIS Water purifier market Mineral water market Others 100000 80000 60000 40000 20000 0 MARKET ANALYSIS MARKET ANALYSIS Water purifier penetration rate WoongJin Coway requested to Gallup Korea (as of December 2xxx) Area : Five metropolitans Target : women between the age of 25~29 Sample size : 500 people Investigation method : individual interview Late 2009 Late 2xxx Domestic water purifier market size produces 1 million annual, 1500 billion sales. The reason is that the amount of waste water is increasing because of the industrialization and the water shortage problem is getting worse.물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad ???? (다운로드).zip Marketing Communication Strategy Analysis Chapter 1 _ MARKET ANALYSIS Chapter 2 _ OUTSIDE-IN PERSPECTIVE Chapter 3 _ INSIDE-OUT PERSPECTIVE Chapter 4 _ Q&A CONTENTS MARKET ANALYSIS Global Water Market Scale Scale Whole Utility Mineral water Industrial water Facility market Market scale ($billion) 5xxx 3537 977 230 245 Proportion (%) 100 70.zip Marketing Communication Strategy Analysis Chapter 1 _ MARKET ANALYSIS Chapter 2 _ OUTSIDE-IN PERSPECTIVE Chapter 3 _ INSIDE-OUT PERSPECTIVE Chapter 4 _ Q&A CONTENTS MARKET ANALYSIS Global Water Market Scale Scale Whole Utility Mineral water Industrial water Facility market Market scale ($billion) 5xxx 3537 977 230 245 Proportion (%) 100 70. 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad UD .물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad UD .pptx 물시장,정수기마케팅,생수시장,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.. Low growth rate of 5% in a yea.